Full Management

Your Meta ads, completely handled.

You focus on your products and your customers. I'll handle every campaign, every optimisation, every result.

£700+VAT/month. It's just me in your account, treating it like my own. No account managers, no juniors, no agency layers.

Why I'm different

I've sat exactly where you're sitting

I ran a postal brownie brand with my husband. I know what it feels like to hand over your ad spend and hope for the best, and to wonder if the person managing it actually cares. That experience is why I work the way I do.

Someone who's been the client. I know what it feels like when an ad manager goes quiet, gives vague updates, or just runs the same ads on repeat. I don't work that way.

Your budget treated like it actually matters. Because I've spent my own money on ads. I know exactly how it feels when it doesn't come back.

Honest conversations about what's working and what isn't. Just clear reporting and a plan that makes sense for your business.

Why Meta Ads

The best place to find your next customer

Meta Ads are one of the most powerful tools available to ecommerce brands. With billions of active users on Facebook and Instagram, your products can reach the exact people most likely to buy, based on their interests, behaviours, and shopping habits.

Unlike search ads, Meta lets you reach customers who didn't even know they were looking for you yet. You're not waiting to be found. You're showing up where your customers are already spending their time, stopping the scroll with the right product at the right moment.

What's included

Everything, handled for you

From strategy and campaign setup through to ongoing optimisation and monthly reporting. It's all taken care of so you can focus on running your business.

  • Ad strategy tailored to your brand
  • Campaign setup across Facebook and Instagram
  • Ad creative direction and copy
  • Competitor research and targeting
  • Ongoing testing and optimisation
  • Monthly performance reporting
  • Direct access to me throughout via Slack
  • Fortnightly check-in calls so you always know what's happening
How it works

Simple from the start

Three steps from enquiry to live ads. No lengthy onboarding, no hoops to jump through.

01

Discovery call

A free 20-30 minute call to talk through your business, your goals, and whether Full Management is the right fit. No hard sell, no pressure.

02

Strategy and onboarding

A thorough onboarding call to go deep on your products, your customers, and what success looks like.

03

Ads go live

I handle setup, testing, targeting, creative, and tracking. Once your campaigns are live, I'm continuously monitoring and optimising every day.

Is this right for you?

Honest about the fit

Full Management is for you if…

  • You want to run Meta Ads but don't have the time or headspace to learn them properly
  • You've tried running ads yourself and aren't getting the results you expected
  • You'd rather focus on your products and customers while someone else handles your ads
  • You're ready to invest consistently in Meta Ads and want an experienced specialist in your corner
  • You want someone who genuinely cares about your results, not just their retainer

It's not for you if…

  • ×You want to learn to run your own ads yourself (the Sprint is the one for you)
  • ×You want to start but don't yet have a product to sell online
  • ×You're not in a position to invest in ongoing ad spend on top of management
Real words from real ecommerce brand owners

What they're saying

Gemma has been absolutely fantastic and has taken my revenue for one month and quadrupled it. I'm so impressed by what she's done and has helped my business to have its most successful month to date.

Danielle

Absolutely loved working with Gemma. She's helped us grow ad revenue as well as sales by over 60% from what we usually have. A 10 out of 10 recommendation from us.

Phoebe

My ad account was a real mess. Gemma has spent hours with me sorting out all of the glitches and getting everything running smoothly. I would have been lost without her expertise and guidance.

Katy
Investment

Simple, transparent pricing

£700+VAT/month
Book your free discovery call
Got questions?

The ones that come up most

What kind of budget do I need for my ads?

You'll want at least £10 a day to start, unless you're already running profitably at a different number. Beyond that it depends on your business, your goals and your average order value, and we'll talk it through on the discovery call. I'd never recommend a budget that doesn't make sense for where you're at.

How do you work with clients day to day?

You'll get a dedicated Slack channel where you can reach me directly. We also do fortnightly Zoom check-ins so you always know what's happening in your account and what's being tested. You're never left in the dark.

Can you guarantee results?

Honestly, no one can, and anyone who does is telling you what you want to hear. What I can promise is the right strategy, proper testing, and complete transparency. If something isn't working, you'll hear it from me first, along with a plan to fix it.

What if I want to take over my ads myself one day?

Totally fine and actually something I love helping with. I have a structured programme called The Transition that hands over your account properly, so you actually understand what you're running and feel confident doing it. Worth mentioning on the discovery call if that's where you're headed.

What's the discovery call actually like?

It's a 20-30 minute call, completely free. We talk through your business, your goals, and what's been happening with your ads so far. I'll be straight with you about whether Full Management is the right fit. If something else would serve you better, I'll say so.

Cotton Club Crafts · 378 orders

Cross-stitch kits · ads live 17 June 2026

£2,130
Ad spend
£15,200
Tracked sales
7.1x
Blended
3.3%
Click‑through
Daily Meta Ads tips for ecommerce brands

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Ready to hand it over?

Book a free 20-30 minute discovery call and we'll talk through your business, your goals, and whether Full Management is the right fit for you.

Not an audit or strategy session. Just a clear conversation about next steps.