Get your Meta ads set up properly.
A focused week with a small group, working live in your own account. You build your own ads, I make sure they're built right. The Sprint is taking a short break, so there are no dates open right now.
No dates right now
There are no Sprint dates open right now. When that changes, my email list hears first. You can join it at the bottom of this page.
Want your ads up now?
My AI Ads Assistant gets you there without waiting for a date. It audits your account, works out your break-even and builds your ads as paused drafts, in your own time, and nothing goes live without your yes.
See the AI Ads Assistant£4,608 to £10.3K, in a month
June was down on the month before. July was the month after we got the ads working.
One week. One clear job a day.
Each day we jump on one group Zoom and work through that day's job together, live. Monday to Thursday, an hour a day. Got questions between calls? Drop them in Slack. By the end of the week your ads are live.
Foundations and your numbers
Get your account and Pixel set up correctly, and nail your real break-even number so you know exactly what good looks like before you spend a penny.
Your customer and your offer
Get crystal clear on who you're selling to and what makes them buy. This is the work that makes everything after it easier.
Creative that sells
Build ads people stop scrolling for. We cover what's working right now and how to put it together without a big production budget.
Build your campaign, then go live
Put it all together and structure your campaign properly so it's set up to scale, not just survive. Then we sense-check everything together and your ads go live.
Included free · the Foundations Bundle, worth £49
- Break-even calculator, so you know exactly when you're winning
- ROAS calculator, to see what your ad spend is doing
- Claude guide work, to nail your customer, best sellers and messaging fast
What you walk away with
- Live Meta ads set up properly and working in your account
- Your real break-even number so you know exactly when you're winning
- A clear strategy built around your business, not a generic template
- The confidence to read your own numbers and know what to do next
- Ads doing the heavy lifting so you're not glued to Instagram
- A head start on your next busy season with everything already in place
What they're saying
Sprint was great, Gem is very knowledgable in setting everything up correctly so your ads are optimised to perform. By the end of the week I had my ads up and running and from the day I pressed publish I've had a noticeable increase in sales.
Rocky's Pet ProductsI'm on day 4 in the Lake District and 6 out of my 10 online orders since Monday were from ads. This was exactly what I hoped for. Being away, not stressing about creating content, and letting ads do the heavy lifting.
Cosy BuddhaDoing the summer sprint with Gem has been great for my business. She was so supportive and really made sure you understood what you were doing every step of the way. I am now running successful ads and have a plan in place for going forward.
Oh LauraI've genuinely loved being part of the Sprint programme. It's been incredibly well structured, easy to follow, and actually focused on real progress rather than overwhelm. It never felt like you were figuring things out alone.
KarenJust finished the Sprint sessions with Gem and it's been really great. I've learnt how to be methodical and patient when it comes to testing, and what stats to look at. The sessions were flexible and we could dip in and out of my ads account in real time.
JuliaGreat advice from Gem - showed me how to set up my Facebook ads from scratch during our Sprint sessions. Happy with the return on my investment. Will use Gem again in the future.
ChloeIs the Sprint for you?
It’s for you if…
- ✓You run an ecommerce business and want to run your own Meta ads with confidence
- ✓You're new to Meta ads and want everything set up accurately from day one
- ✓You've tried ads before, spent money, didn't see results, and gave up
- ✓You want them set up properly before your next busy season, not halfway through it
- ✓You want expert eyes on what you're doing, not another course gathering dust
- ✓You're done posting on Instagram and hoping to be seen
It’s not for you if…
- ×You want someone to run your ads completely for you (that's Full Management)
- ×You're not selling a product online yet
- ×You don't have a budget to spend on ads on top of the price (I'd suggest at least £10 a day)
- ×You're looking for a course to work through in your own time with no support
Questions, answered
What if I've never run Meta ads before?
That's completely fine. It's built for exactly that. We start from scratch and build everything correctly from day one so you're not picking up bad habits or wasting budget while you figure things out.
What if I'm already running ads?
Then we've got something to work with. We'll audit what's already there, work out what's holding you back, and rebuild so your budget starts working a lot harder.
When does it run?
There are no dates open right now. My email list hears first when that changes. Each Sprint is a week of live calls, then two implementation weeks, then a review call to go through your data together.
What if I can't make a call?
Every call is recorded and waiting for you in Slack, and you get the two weeks after to implement at your own pace.
How much do I need to spend on ads?
There's no set minimum, and I've worked with ecommerce businesses starting from as little as £5 a day. You do need some budget on top of the price of the Sprint. We'll work out the right number for your business together.
How much of my time will this take?
Five hours of calls across your sprint, plus the review call after your two implementation weeks. We always agree what the in-between work looks like so it fits around your business.
How is this different from Full Management?
The Sprint is done with you. You learn how your ads work while we build them together. Full Management is done for you, where I run everything in your account on a monthly basis. If you'd rather hand it over completely, that's the one for you.
What happens when it ends?
You'll leave with a live, optimised account and a clear plan. If you'd like continued support, you'll be invited to join The Meta Ads Membership, a community of ecommerce business owners with fortnightly group calls and Slack office hours.
What if I get stuck on something technical?
Ad account tech can be fiddly. The calls and Slack are there for exactly this, and we work through it together on the call.
Follow along on Instagram
Ready to get your ads working?
You finish with live campaigns, tracking you can trust, and a plan to keep going, built around your products and your margins.
No dates open right now
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